PERFORMANCEENGINEERED
Since1891There’s a certain feeling – whether behind the steering wheel, using an app, or speaking with an employee.
In every detail, there is purpose, passion and precision. Together, they create a premium experience that goes beyond the product, beyond the tangible. It’s what unites all of us who never compromise on quality or performance, and who have the drive to go further. It’s an experience you can trust. An experience to be proud of. The Scania experience.


One small step for man
Through rigorous user testing, Scania’s boarding steps are adjusted down to the millimetre to align as closely as possible with the driver’s natural movements and centre of gravity.


A badge of continuous improvements
The outer shape of the Scania logotype is inspired by a bicycle cog, a nod to our origins in bicycle manufacturing and legacy of over 130 years of continuous improvement.
Scania Driver
The driver app embodies the idea of interconnectivity, seamlessly bridging mobile and vehicle systems. It reflects Scania’s commitment to delivering a cohesive user experience across every touchpoint, supporting drivers throughout their whole journey.


Advancing with presence
Scania’s audio theme blends real instruments with digital sounds, showing how Scania unites craftsmanship and technology in every truck. The BPM matches a human heartbeat, creating a sense of trust and a sound that drives you forward.
Tegel Design System
Scania’s Design System is the foundation for all digital experiences, built with precision down to an 8px grid that ensures balance and harmony across every layout. Crafted with care, down to the smallest detail, so that every Scania application feels consistent, reliable, and thoughtfully designed.


Gearing up
The 2nd highest gear in the G33-CM gearbox is called 12, and the highest OD (not 13). Rather than assuming, the team tested on drivers, and for them the Overdrive aspect was more understandable when emphasised.


We got your back
Scania’s turn-signal lever isn’t just made to signal — it’s also reinforced for safety. Because if a driver grabs it when entering the cab, it should be able to support their weight.


At your service
“Tools and equipment must always be in good and safe condition.” That is just one of 110 requirement points that all 1,767 Scania service points must fulfil across the globe.


A paler shade of blue
Scania’s digital greyscale consists of 17 steps. This is the sweet spot. Flexible enough to handle every case. Simple enough to be practical. The key colour is an 80% transparent version of Scania Blue.


Hands on the engine
Mounting the engine is one of the most critical steps in our assembly line. When doing so everything you need should be within arm's reach, ensuring that the person responsible can always keep one hand on the engine, mitigating all risks in this critical step.


Embracing new contexts
Designing the Scania app for Apple Vision Pro meant that we had to apply our design philosophy to an entirely new context. Something that was challenging at times. But we tested it rigorously with our users, to ensure that they would get that sense of performance and precision that Scania is known for.


Technology to run
Our running t-shirts are made of a 150 grams per square meter recycled fabric, renowned for its comfort and breathability. It has a semi-loose fit that allows for unconstrained movement, and a bespoke print that tells a story about what we do and who we are.


Wherever you’re going, your Scania follows
Scania trucks are built to perform in all conditions. They follow our drivers across the globe, from the dry cold of the Arctic Circle to the heat of Algeria and the humid climate of Singapore. It’s not by chance, but by design, that Scania is a beloved brand across the world.


Nothing left to chance
The Appearance Approval team inspects every article with their eyes and hands to ensure the premium quality our customers expect from a Scania product.


Everything in precision
Excellence lives in the details. Every line, every surface, every mechanism is shaped with care — because precision is not just a standard, it is the Scania Way.


Where visions take shape
The clay studio is where visions take shape. Every surface is sculpted, every line refined, until they become unmistakably Scania. It’s a process of dedication and collaboration between our highly skilled clay modellers and industrial designers on a shared mission — creating the Scania of tomorrow.


Staying on the road
Keeping our customers moving is critical for us to deliver on our promise. For those times when something is not working as it should we need to be there. Making sure that customers stay on the road 24/7/365. Maximising their performance long after the truck has left our factory.
"The reliability is critical — reducing the risk of being stranded in the middle of a road at night. That’s why so many drivers now want to switch to Scania."Scania customer, Spain
Creating our future legacy
The experiences we create today shape our legacy for tomorrow. We look back but focus forward, remaining true to ourselves while embracing the innovative spirit and continuous improvements that are part of our culture.
It’s our duty to care for the legacy built by those before us, and the responsibility to generations to come. Over time, through changes and from one interaction to the next, we create a Scania experience to remember, and a brand to be proud of.
Stories

Where efficiency meets excellence
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│4 min read


Quality by design, not by chance
Quality isn’t a coincidence, it’s the result of intention and precision in every step. At Scania, shared processes are our foundation, bringing clarity, consistency, and the confidence to always go beyond expectations.
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2 min read


Intelligence at the heart of every drive
Meet Smart Dash, the intelligent companion at the center of every Scania. Here, technology anticipates your needs, turning every drive into a seamless blend of safety, comfort, and confidence. Modular by design and digital at heart, Smart Dash creates a space where drivers feel truly in command.
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4 min read


Solutions that evolve, systems that endure
Modular design is how we build for change, combining flexibility and efficiency so every Scania solution can adapt, scale, and stand the test of time. Each component and system is designed to be reconfigured and refined, meeting unique needs without ever compromising on quality or our brand promise.
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3 min read


Seamless, wherever the journey takes you
With over a century of commitment to excellence in products and services, Scania continues to redefine the driving experience with Scania Driver. The app empowers drivers with crucial vehicle insights and performance metrics, ensuring optimal vehicle maintenance and driving efficiency.
Log in to read
4 min read


Quality by design, not by chance
Quality isn’t a coincidence, it’s the result of intention and precision in every step. At Scania, shared processes are our foundation, bringing clarity, consistency, and the confidence to always go beyond expectations.
Log in to read
2 min read


Intelligence at the heart of every drive
Meet Smart Dash, the intelligent companion at the center of every Scania. Here, technology anticipates your needs, turning every drive into a seamless blend of safety, comfort, and confidence. Modular by design and digital at heart, Smart Dash creates a space where drivers feel truly in command.
Log in to read
4 min read


Solutions that evolve, systems that endure
Modular design is how we build for change, combining flexibility and efficiency so every Scania solution can adapt, scale, and stand the test of time. Each component and system is designed to be reconfigured and refined, meeting unique needs without ever compromising on quality or our brand promise.
Log in to read
3 min read


Seamless, wherever the journey takes you
With over a century of commitment to excellence in products and services, Scania continues to redefine the driving experience with Scania Driver. The app empowers drivers with crucial vehicle insights and performance metrics, ensuring optimal vehicle maintenance and driving efficiency.
Log in to read
4 min read
Our way,
the Scania way

Robin Grieves
Industrial Designer
Södertälje
Sweden
We look at every situation, every interaction, through the eyes of our users — curiously asking ourselves what they would ask for, so they won’t have to. We add only what is needed and brush out the distractions. We take pride in always delivering our very best, never compromising on quality, and are genuinely committed to making things better. We strive to find the best solution for every situation, tailored to specific needs. We care for every detail, leaving a lasting impression.
This is our way. The Scania Way.

Let’s talk experience
We love to meet and talk about how we shape the Scania experience together.
Foundation
Strategies and frameworks at the core of the Scania experience.
Corporate strategy
Long-term strategic goals and corporate objectives that the Scania experience must support and deliver on.
Long-term strategic goals and corporate objectives that the Scania experience must support and deliver on.Brand platform
The core of the Scania experience, describing what we stand for and how we want to be perceived.
The core of the Scania experience, describing what we stand for and how we want to be perceived.Design strategy
Translates the brand platform into design and gives us a direction for the brand’s visual expression.
Translates the brand platform into design and gives us a direction for the brand’s visual expression.The Scania Way
Our operational framework, defining the processes that enable us to create the Scania experience.
Our operational framework, defining the processes that enable us to create the Scania experience.Activation
Platforms and tools that enable the Scania experience.
Brand portal
Discover our heritage, brand positioning and all the tools needed to create experiences that embody the Scania brand.
Discover our heritage, brand positioning and all the tools needed to create experiences that embody the Scania brand.Media library
Find image and video material for use in internal presentations, campaigns, products or other communicative assets.
Find image and video material for use in internal presentations, campaigns, products or other communicative assets.Customer experience
Find tools and strategies to understand customer needs, build relationships, and deliver tailored solutions for success.
Find tools and strategies to understand customer needs, build relationships, and deliver tailored solutions for success.Digital experience
Access tools, training, and community resources designed to empower those creating digital products and services.
Access tools, training, and community resources designed to empower those creating digital products and services.Digital Quality Standards
A framework for Scania to consistently deliver high-quality digital experiences, and build on our premium position.
A framework for Scania to consistently deliver high-quality digital experiences, and build on our premium position.Every meeting. Every interaction. Every material choice. Every pixel. Every movement and sound. Each and every choice we make. Everything designed, engineered and delivered. Everything plays a part in the experience we create together, and the pride and trust we earn in return.


